When names like Waaree Energies, Vikram Solar, and GREW Solar are emblazoned on IPL jerseys, it’s not just branding – it’s the biggest public announcement of India’s clean energy revolution.

Something changed in IPL 2026. Solar energy brands have replaced fantasy gaming logos —Waaree Energies is on the Rajasthan Royals, Vikram Solar is on KKR’s jerseys, and GREW Solar is with the Gujarat Titans and Mumbai Indians. This isn’t just sponsorship, it’s the biggest public moment in India’s clean energy revolution.

solar project

When a cricket jersey became a solar billboard

IPL 2026 has brought a quiet revolution. For the first time in IPL history, a solar energy company— Waaree Energies —has become the title sponsor of a franchise, and that franchise is the Rajasthan Royals. When millions of fans see Cricket Teams jersey, the Waaree Energies logo normalizes solar energy in their minds.

This change didn’t come suddenly. Regulatory pressure forced fantasy gaming brands to exit IPL sponsorships in August 2025. The solar industry was ready to take their place —and it seized the opportunity.

 

When millions of fans see a solar company’s logo on a cricket jersey, renewable energy moves from just a policy document into everyday conversation.

— Chirayu Power 

This branding strategy speaks to a profound truth: solar energy companies are moving from the B2B world to consumer-facing brands. And there’s no platform like cricket for this.

 

Which Solar Company is with which IPL Team?

The lineup of solar companies for IPL 2026 is unprecedented. See the full picture here:

IPL 2026

IPL 2026

 

Chirayu Power and Waaree Energies relationship—not just partners, but family
Chairman Club Partner

Rajasthan Royals Branding by Waaree Energies – A Proud Moment for Chirayu Power

Chirayu Power Pvt. Ltd. is the Chairman Club Partner of Waaree Energies — under the Maharashtra Elite Circle Group. When Waaree Energies featured on the Rajasthan Royals jersey as the title sponsor in IPL 2026, it was a big moment for partners like Chirayu Power as well. We don’t just install Waaree products — we execute their mission at the ground level.

Waaree Energies is today India’s largest solar module manufacturer . The announcement of the title sponsorship with Rajasthan Royals in March 2026 was a watershed moment for the solar industry. For the first time, a solar company occupied the IPL’s most premium branding space – the chest area of ​​the team jersey.

And Chirayu Power is part of this journey. Hosting business meets with Waaree Energies in the Buldhana district, providing a platform for local EPC partners—this is the ground-level work that makes Waaree Energies a mass-market brand.

 

How does the message of Solar reach the common Indian through IPL branding?

Cricket is a religion in India. What government reports and policy documents fail to do, an IPL jersey does. When millions of fans see Cricket Teams with the Waaree Energies logo, or Vikram Solar on KKR’s purple jersey—solar energy becomes a normal, aspirational thing.

IPL 2026

India’s total renewable capacity reached 253.96 GW by November 2025, with solar alone accounting for 132.85 GW . These numbers aren’t just statistics—they’re the result of the work of millions of EPC companies like Chirayu Power who carry out ground-level installations.

 

A company started with ₹20,000 – today it has a turnover of ₹130 crore+

The story of Chirayu Power is no less exciting than an IPL match. Started in 2014 as “Karmo Solar Solutions,” this company, founded with a capital of just ₹20,000, is today one of the most trusted solar EPC companies in Maharashtra.

Today Chirayu Power has:

chirayu power journey

The increased visibility of solar brands in the IPL directly benefits companies that operate on the ground level—like Chirayu Power. When a homeowner or industrialist sees a solar logo at a cricket match and then searches for “solar plant” on Google—they end up at Chirayu Power.

 

Where will this combination of Solar and Cricket take India?

The entry of solar brands into the IPL isn’t a temporary trend—it ‘s a cultural moment in India’s energy transition . As awareness grows, demand will increase. And as homeowners, factories, and institutions adopt solar, the need for trusted EPC partners like Chirayu Power will only increase.

Where India is heading:

The journey from 253.96 GW of renewable capacity to 500 GW – India’s target for 2030. This means millions more solar installations, and this will require trusted, local, experienced EPC companies.

Chirayu Power is working on this mission in Maharashtra and beyond – whether it’s a homeowner’s 4 KW rooftop system , a factory’s 2 MW solar plant , or open-access solutions for government institutions.

 

With IPL signaling that solar energy is now mainstream – Chirayu Power is already there, ready for you.

Mr. Karan Chopda

     Managing Director
    Chirayu Power Pvt. Ltd., Khamgaon, Maharashtra